What is a Workflow Automation? Explained in a Beginner’s Guide
Are you tired of doing the same tasks over and over again? Yeah, I thought so. You’re definitely not alone in this struggle — and
What Is AI for Customer Service? A Plain English Guide for Business Owners
AI for customer service is transforming how businesses handle customer interactions, with over 60% of organizations now implementing generative AI in their support operations. This
Know Your Customer Journey
Customer Journey #2 - An important step to building a predictable growth engine is to fully document every step that a customer goes through to make a purchase. This is known as the Customer Journey.
AI Agents in Personalising Customer Experiences
Did you know that 80% of customers are more likely to purchase from brands that offer personalised experiences? AI agents are transforming how businesses connect
Influencing Your Customer’s Journey – Content Strategy
Customer Journey #3 - In this article, we look at Content Strategy. This involves identifying and creating compelling content that will influence your potential customer to eventually select your product or service.
How Accountants Can Generate Leads
How Accountants Can Generate Leads For accounting firms, accountant lead generation and customer acquisition strategies are crucial to drive business growth and success. In this
You are only as good as your last sale
One of the lifelines for Businesses during the last four years in a time of lockdowns, disruption to supply chains, Ukraine, economic chaos, and restricted budgets has been the loyalty of customers. Without them, any business would struggle.
5 Tips for Identifying Customer Pain Points
Customer Journey #1 - Having a deep understanding of your customer pain points, or problems, will help your business deliver better solutions than your competitors. It’s all too easy to assume your product solves every customers problem perfectly or that the product you built 5 years ago is still relevant today.